U.S. beef exports reached record levels in 2018, but there’s potential for larger sales in other countries if trade agreements are signed and adopted, trade experts said recently at the national Cattle Industry Convention.

The value of U.S. beef exports was up 16 percent to $7.63 billion in the first 11 months of 2018, according to the U.S. Meat Export Federation (USMEF).

The key to keeping up that momentum is putting products where they make sense, said Dan Halstrom, CEO of the USMEF. “It’s...